Whenever you want to inform your customers about their service, account status maintained with your organization, to send invoice details, sending purchase confirmation alerts, to send appointment status, ticket confirmation alerts, student progress information to their parents, bank account status, OTP purpose and for many more applications.
Few Basic features of Transactional SMS
Example of Transactional SMS: "Dear customer, thank you for shopping with us. Have a good day."
Whenever you want to do any kind of promotional activity such as promotion of your new products or services, creating awareness of business meeting planned for next week etc, in such cases you can send Bulk SMS to your prospects.
Few basic features of promotional SMS:
Example of Promotional SMS: "Limited time offer! Get 50% cashback on all orders today. Click below link for more details."